Episode 30

Weekly Beverage Alcohol Recap | April 17, 2026

Published on: 17th April, 2026

**Major M&A & Corporate Moves**

- Sazerac tables $15B ($32/share) all-cash bid for Brown-Forman; Pernod Ricard pursuing parallel "merger of equals" talks; family governance structure is key differentiator

- Mark Anthony Brands acquires The Finnish Long Drink; spirits-based RTD pivot; brand posted +24% dollar and volume growth over trailing 52 weeks

- Uncle Nearest insolvent; receiver marketing all assets; $108M+ loan defaults; targeting going-concern sale by end of Q2

- Southern Glazer's integrates fine wine teams into Signature division; assumes national distribution for Frederick Wildman brands effective May 1

- Jackson Family Wines selects Reyes Beverage Group as exclusive distributor in seven markets tied to Reyes' pending RNDC acquisition

- Johnson Brothers expands Stoller Wine Group distribution to nine additional markets

- Baker Distributing acquires Calmont Beverage in Vermont; collapses state to two-distributor market; craft brands stranded

- Robert Foye takes ~A$1M stake in Treasury Wine Estates; pushes five-point turnaround plan focused on US market

**Earnings & Financial**

- Pernod Ricard cuts FY26 outlook to –3% to –4% net sales; US organic sales –12%; Q3 group sales €1.945B (–15% reported); travel-retail outlook reversed to full-year decline

- PepsiCo Q1 beat: revenue $19.44B (+8.5%); adjusted EPS $1.61 vs. $1.55 consensus; NA foods volume +2%; Gatorade brand refresh announced

- Boston Beer hit with $175.5M Ardagh verdict over aluminum can volume shortfall; plans appeal; holds $223M cash, zero debt

- Molson Coors faces aluminum cost headwind; TD Cowen cuts FY26 EPS to $4.58 (below consensus $4.72 and guidance); Hold, $43 PT

- Constellation Brands: new CEO Nicholas Fink emphasizes "builder to operator" shift; FY26 beer guidance (–1% to +1%) seen as conservative; Pacifico, Modelo Oro, Barrilitos highlighted

- Albertsons Q4 net loss of $480.8M on $600M opioid charge; FY26 identical sales guided flat to +1%

**Scanner Data & Market Performance**

- Easter week (ending April 5): spirits +16% holiday dollars; RTDs +13.1%; wine +9.2%; beer +6.1% — beer lagged all segments

- Q1 2026 off-premise: total beer dollars +1.2% YTD; volume –0.5%; Constellation +0.77 share points; A-B +0.14; Molson Coors –0.59; Boston Beer –0.33

- Fastest Q1 growers: Happy Dad +35.1%; Athletic Brewing +19.3% dollars, +25.5% volume

- Pacifico +38.5% Easter week; Michelob +16.9%; Smirnoff +15.7%; Cutwater +46%; BuzzBallz +20%

- Energy drinks: Celsius/Alani Nu +35.1% L2W (Alani Nu +97.7%); Monster +6.9% but –159bp share; Red Bull +6.4% but –175bp share

- CSDs: Coca-Cola +12.1% L4W vs. PepsiCo +0.6%; Easter week Coke +20.1%

- NA beer: +17% dollars and volume in Q1, moderating from +26% pace in Q1 2025

**Craft Beer**

- BA 2025 production data: craft volume –5.1% to 21.856M barrels; 481 closures vs. 300 openings; 1,072 closures over two years

- Sierra Nevada overtakes Boston Beer for #2 craft ranking; Athletic Brewing rises to #6

- Diageo (#5 overall via Guinness growth); Garage Beer and Tivoli Brewing debut in top 50

- Retail dollar sales –3.6% to $27.8B; dollar share held flat at 24.6%; employment –4% to ~189K

**Wine**

- US wine consumer spending hit record $115.33B (+2.5%) but volume fell –2.4% to 361.8M cases

- Wine DTC March value +5% to $462M; volume –4% (improving from –30% Jan, –14% Feb); Napa drove nearly all dollar growth

- Wine-at-home CPI: –1.3% YoY in March, deepening from –0.4% for full 2025

- Napa structural crisis: unsold Cab grapes, Alpha Omega foreclosure, Benessere Vineyards heading to auction, fallow vineyard recommendations

- Robledo Family Winery files Chapter 11

- Cognac NAFTA shipments –49% in March (vs. +34% Feb); XO –38%; Far East +12%

- E&J Gallo launches 200ml Tetra Pak; acquires Whiny Baby brand; 25% of wine drinkers using AI recommendations

- DRINKS partners with Forbes for Forbes Wine Club & Shop; Forbes Wine vertical launching summer 2026

- CA AB 1585: would require 100% American grapes for "American" label; bulk imports +19% in 2025

**Buffalo Trace / Ultra-Premium**

- Eagle Rare 30 unveiled at $12,500 SRP; oldest age-stated bourbon from Buffalo Trace; Bonhams auction April 24; broader release May

**Legal & Regulatory**

- FTC Robinson-Patman suit against Southern Glazer's continues; alleges systematic price discrimination favoring chains over independents

- Five former Southern Glazer's employees indicted for eight-year bribery scheme targeting Albertsons shelf placement

- Napa winemaker Jeffry Hill sentenced for AVA mislabeling fraud

- Fifth Circuit strikes down 1868 federal home distillery ban; Commerce Clause left unresolved

- Carnival found 60% liable, $300K awarded after 14-shot over-service incident

- WHO second industry dialogue: labeling, digital marketing, age verification focus

- Mexico Senate weighing mandatory cancer warning labels on alcohol packaging

**Consumer & Retail Trends**

- Core retail sales +7.05% YoY in March; six-month growth streak; avg. tax refund +11.1% to $3,521

- Numerator: 93% of consumers looking to save; 43% eating out less; 28% cutting grocery spend

- Goldman Sachs lowers 2026 discretionary cash inflow forecast to +4.2%

- Louis Jadot/Morning Consult: 56% of Americans dating less due to costs; 27% stopped entirely; wine purchase driven by taste and budget over prestige

- Wine Opinions: 20% of frequent drinkers drinking less; health concerns primary driver; decline concentrated in at-home consumption

- Nicotine pouches reach 29.3% household penetration; RBC finds 6–12% spending overlap with bev-alc — limited competitive threat

- 7-Eleven closing 645 NA stores; IPO delayed to FY2027; ~200 food-forward openings partially offset

- Chili's surpasses Olive Garden as #2 US casual dining chain; systemwide sales $5.5B (+20.6%); no new restaurants opened

**Mississippi Warehouse Crisis**

- State's sole wholesale warehouse dysfunction: ~174K cases stranded; five+ liquor stores closed; key brands unavailable for months; replacement facility not expected until 2027

**Vermont Self-Distribution**

- H.921 passed Vermont House: would allow brewers to self-distribute up to 5,000 barrels annually; legislature adjourns May 8

Next Episode All Episodes Previous Episode

Listen for free

Show artwork for Beverage Business Briefing

About the Podcast

Beverage Business Briefing
Stay ahead of the trends shaping the world of wine, spirits, beer, and non-alcoholic drinks. Each episode delivers a quick, insightful look at the latest developments in the beverage industry—from distributor shake-ups and retail strategies to brand launches, consumer trends, and regulatory updates. Whether you’re a retailer, supplier, or industry enthusiast, Beverage Business Briefing keeps you informed and ready to make smarter decisions in today’s fast-changing marketplace.

About your host

Profile picture for Carlos DeOliveira

Carlos DeOliveira